the end of June 2024, Chengda Wear-resistant Company participated in the 9th China International Mining Exhibition for the first time in Shenyang International Convention and Exhibition Center.
With the successful conclusion of this exhibition, our company has gained a lot in this industry event. During the exhibition, our booth attracted a large number of professional visitors and potential customers.
By observing other exhibitors in the same industry, we found new trends and innovations in the industry, which gave us a new perspective.
We are also aware of many shortcomings: 1, due to the lack of experience in the first exhibition, the overall layout of the booth is not prominent enough;
2. Lack of publicity, insufficient preparation of promotional materials and gifts, and lack of experience and personnel preparation, unable to timely and accurately follow up and communicate with customers.
This exhibition also gained a lot of experience, such as :1. Different customer needs and market conditions abroad 2. How should our company arrange the booth, how to increase our publicity and prepare in advance how to accurately find the relevant customers?
How to improve product presentation and interaction, how to deepen visitors' understanding of product features, and how to conduct in-depth communication between sales team and customers Adjust the competitive strategy: Close observation of peer companies, understand their market positioning and marketing strategy, help to adjust their own market strategy.
Based on the experience and harvest of this exhibition, we will develop a comprehensive and innovative booth display and a detailed customer follow-up plan,
and will strengthen internal communication to ensure that the team can respond quickly to the (foreign) market dynamics.
I hope that our company can make achievements in the future exhibition :
1. Understand the needs of consumers: the exhibition provides an opportunity for market research and helps to reduce marketing costs 2. Promote sales, promote business growth, expand foreign markets
3. Improve product exposure: attract media attention, improve the market exposure of the company and products.